Q: A distributor for Celanese Chemical Companystores large quantities of chemicals, blends thesechemica...
A: Distributors have a very important role to play in the development of business. They have to supply ...
Q: why cost leadership strategy is so important in the companies
A: Cost Leadership Strategy is a business strategy implemented by companies who aim for competitive adv...
Q: What are the steps in conducting a market analysis?
A: Market Analysis is a process where we analyze the market so as to how to better position ourselves i...
Q: What is the eight-second rule?
A: Through online marketing, the company could reach a wide variety of customers around the world. Thro...
Q: What is a popular approach to managing the assortment of merchandisein a store?
A: The retail management tend to advice all the steps that must be undertaken for distribution and sell...
Q: Crest 3D whit consumer's e: Customer
A: Marketing is the fulfillment of the needs of consumers through the right product and right price, ke...
Q: What mode of entry could a company follow if it has no previous experi- ence in global marketing?
A: Direct Exporting Direct exporting entails sending your goods and products straight to a foreign m...
Q: Using a segmented marketing strategy, a firm might decide to ignore market segment differences and t...
A: The segmented marketing strategy is basically dividing the groups of customers into segments and div...
Q: b) Very few new brands survive the first year and become successful. Why is this? Identify and expan...
A: Introduction: All of those big brand names we are hearing and associating every day of our lives, a...
Q: a segment profile of market segment of a) baby boomers b) Generation X c) Millennials D) Gen Z for t...
A: When we talk about market segments it divides the sections of customer's broadly and make the advert...
Q: Explain the significance and role of Strategic Management in the hospitality industry. Provide some ...
A: Strategic Management - Strategic management is the management of a company's resources in order to a...
Q: Alexa created a tea business. What are inspired her to create that business?
A: Every successful business requires inspiration to start it. The right and honest inspiration can tak...
Q: In marketing law, the sale of goods as a contract whereby the Seller transfers or agrees to transfer...
A: A contract of sale of goods refers to a contract whereby a seller agrees to transfer the goods to th...
Q: 3 What is a buying center? Describe the roles as- sumed by people in a buying center and what use- f...
A: The people in a purchasing place have significant tasks to carry out. This is vital for the viabilit...
Q: What are the three types of selling objectives?
A: Selling objectives or sales objectives are the goals for a company's sales department or sales repre...
Q: what are the challenges using technology in business?
A: IT professionals are all too familiar with the technical difficulties, technical issues, as well as ...
Q: Exactly what are the ramifications of making an incorrect indexing decision?
A: Indexing can be defined as the method of maximing the database performance and is considered as a da...
Q: Identify the reason for conducting marketing research.
A: Doing your market research regularly is important to keep up with current markets and to maintain a ...
Q: Can E-learning be defined as an e-business activity? Does it qualify as e-commerce activities?
A: E-learning is a learning process that is based on formalized instruction but uses electronic resourc...
Q: Which of the following is an example of a product in the decline stage of the product life cycle? ...
A: Analog TVs are incorrect option because Analog TVs place already taken by digital television and it'...
Q: What is the impotance and role of strategic management in hospitality industry?
A: Strategic management becomes a typical occurrence in today's industrial and service sectors. With th...
Q: Describe the key characteristics of organizational buying that make it different from consumer buyin...
A: Buying refers to the process where one party takes goods or services from others by paying the value...
Q: Explain " How is the marketing mix (4P+S) for automobiles likely to differ when marketing to each on...
A: Marketing mix is a set of strategies that marketers use in order to create a proper marketing plan f...
Q: Explain why certain types of products and services are particularly suited for interactive marketing
A: Marketing through internet is rising with advent of digitalization and technology in business atmosp...
Q: Where do (a) marketing synergies and (b) R&D–manufacturing synergies appear when using the syne...
A: Strategic marketing is the application of marketing disciplines to achieve organizational objectives...
Q: 3-8. The Federal Trade Commission (FTC) monitors _____________.
A: The Federal Trade Commission enforces antitrust and consumer protection laws that touch almost every...
Q: What are the service description of Samsung?
A: * Introduction - Samsung is a south korean multinational company that deals in electronic appliances...
Q: Compute for the Customer Lifetime Value (CLV) of the following situations. 1. For every visit of Mrs...
A: 1. In the given question statement, The total value of a customer to a firm throughout their relatio...
Q: a) Rating from customer surveys b) Cycle time to resolve customer complains c) Unit customer cost d)...
A: Balance score card: The balance score card is a performance measurement instrument that connects a c...
Q: True or False: Each market segment responds to different types of media (e.g. print, direct mail, et...
A: Each product has a combo box in the Marketing Budget Detail that allows teams to designate the produ...
Q: Coca-Cola is sold worldwide. In some countries, Coca-Cola owns the bottling facilities; in others, i...
A: A company can attract capital and higher valued shareholders only if it has strong and consistent gr...
Q: Define marketing and describe the exchange process. Specify the functions of marketing. Explain the ...
A: Definition of Marketing: According to Philip Kotler, marketing is defined as the science and art of ...
Q: 3 Compare the advantages and disadvantages of Ben & Jerry’s attempting to expand sales revenues ...
A: Product Development Strategy entails expanding into current markets by introducing new products and ...
Q: Shows the steps needed for recording the sales, sales return, and receipts from the debtors using UB...
A: The following are some of the advantages of having a good debtors control system including sales, s...
Q: The only reason why managers are important today is because organizations need their managerial skil...
A: 1. The correct option is False Overview : A Management and mangers are vital to manufacturing an ef...
Q: Pick two stages in the household life cycle. Describehow your marketing strategy for the following w...
A: A customer is a person who is willingly taking part into the exchange with the company. While making...
Q: As a novice in global marketing, which global market-entry strategy would you be likely to start wit...
A: Global Marketing enables a company to sell its goods and services in more than one country, leading ...
Q: ABC Corporation is trying to forecast the effect of an upcoming environmental regulation on the vari...
A: In the given scenario, We are provided with some brief information about ABC corporation. They are t...
Q: What are the six reasons consumers prefer to shop and buy online?
A: While making an online purchase, these online shoppers tend to develop some characteristics. These c...
Q: Discuss how e-commerce has produced winners and losers in the disintermediation/ reintermediation ga...
A: E-commerce refers to an electronic Business model that allows companies and individuals to buy or se...
Q: 5 What is the main result of each of the three phases of the strategic marketing process? (a) planni...
A: Strategic marketing process is related to different steps to help the firms in identifying their goa...
Q: Is there a difference in marketing to individual customers and marketing to organisations?
A: The marketing concept varies from individual to the organisations and the approach which is applied ...
Q: . What are four groupings used within a typical marketing organization?
A: Typical marketing organization has to divide its organizational structure into several groups or cat...
Q: Argue whether, in your opinion, Jan Zijderveld should change the organization starting from scratch,...
A: Mr. Zijderveld has spent over two years at the head of Avon, helping to bring the company around thr...
Q: What is personal selling?
A: Attributes of selling: 1.Creative function of selling enables the new ideas generation, new demands ...
Q: make a conclusion(a paragraph) about a calculator as the product of a company, for a proposal paper.
A: Summarizing your essential points, overcoming objections, and closing with a flourish are all part o...
Q: Recognize the variousterms that pertain toproducts and services.
A: The various terms that pertain to products and services includes: Goods Facility Deliverables Goo...
Q: Explains the bargaining power of buyers.
A: Buyers' Bargaining Power, one of Porter's Five Forces Industry Analysis forces, refers to the pressu...
Q: Advertisement sales and marketing concept Identify and explain a moral or ethical issue explicitly ...
A: Advertising ethics and morals refer to how corporations or brands conduct themselves and interact wi...
Q: Habibi Watches sells trendy watches and other apparel online in the United Arab Emirates. As a purch...
A: In the given case study, we are provided with the information of Habibi Watches, which sells trendy ...
Step by step
Solved in 3 steps
- Interview managers at a local company to identify the key business measures (financial, market, supplier, employee, process, information, innovation, etc.) for that company.What quality indicators does that company measure? What cause-and effect (interlinking) performance relationships would be of interest to the organization?Explain the concept of Quality Management ?Describe the similarities and differences between Total Quality Management (TQM) and Six Sigma quality-management techniques.