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A: Marketing mix refers to the designing of strategy in relation to the different aspects of an…
Q: Define the term “buying centre” in your own words.
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A: The following would be the important points for a business owner to consider in the process of sales…
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A: Introduction Blue Ocean Strategy refers to that business strategy where the business want to…
Q: What are the stages involved in the buying process?
A: Introduction : Buying process refers to the set of steps a consumer will take to decide what to…
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A: A sales representative is a person who interacts with all the customers of the business company…
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A: Innovation The use of a brand-new or drastically altered product or procedure is referred to as an…
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A: Businesses that offer a service to their customers can use services marketing to raise brand…
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A: Technology is one of those factors which change more frequently than any other marketing…
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Q: Develop a set of actions to improve performance in digital marketing for a 5 star hotel in London.
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Q: What are the merits of product -line extension ?
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Q: Why was it important to partner with a public relations firm to develop the marketing Campaign.
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Q: What are the problems associated with Marketing planning ?
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Q: how can market research and analysis benefits Nestle competitive advantage within the market?
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- What is a contextual cue? Why is it of interest tomarketers?6. What is meant by attention? What determines which stimuli an individual will attend to? How do marketers utilize this?2. What is meant by exposure? What determines which stimuli an individual will be exposed to? How do marketers utilize this knowledge?
- Why is it difficult to place a product in a consumer’s evoked set after the person has already rejected that product? What strategies might a marketer use to accomplish this goal?What factors contribute to the size of theawareness set, evoked set, inert set, and inept set?What is meant by a brand being part of the evoked set and why is it so beneficial?
- can you discuss how marketers could use opinion leaders in prompting a decision?2. Culture, reference group, and social class influences have been related to purchase and _______________ in terms of consumer behaviour a. Situational influences b. Consumption decision!How does an opinion leader influence the buyingdecision process of reference group members?